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Ouidad Tone It Away Purple Shampoo

  • Brand: Ouidad
  • Product Code: 700770
  • Availability: In Stock
Tone It Away
Ouidad Tone It Away Purple Shampoo is a sulfate-free, moisturizing formula that gently cleanses while also neutralizing brassy or unwanted yellow tones in between salon visits. Violet and orchid extracts prolong the life of your color by enhancing all highlighted, gray and lifted tones. Infused with cica, rice water, and quinoa protein to help strengthen strands, repair damage caused by heat styling and coloring and moisturize curls without weighing them down.
Features:
  • Deeply nourishing
  • Strengthens & repairs
  • Neutralizes brassy tones
  • Sulphate-free
  • Colour safe
  • Vegan & Cruelty-free
How To Use:
  • Massage into and distribute throughout wet hair to cleanse. Use as needed when looking to tone brass or eliminate unwanted yellow colors.
Ingredients:
  • Violet & Orchid Extracts: Purple extracts that counteract unwanted yellow tones and help to prolong color
  • Cica & Rice Water: Work to strengthen curls and repair damage
  • Coconut & Avocado Oils: Nourish, protect and work to repair curls
  • Pro-vitamin B5 & Quinoa Protein: Helps to strengthen strands that may be damaged from heat styling or coloring
Ouidad

Ouidad is the original curl expert with one iconic idea — let curls be curls. Each curl has its own internal structure, which controls the shape and flow of your hair.

Ouidad identified the four different curl types — Loose, Classic, Tight, and Kinky — and developed a signature line of products that complement each type. Because every curl needs the regimen that treats it right.
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Product Attributes
Hair Concern:Blonde Hair