JUSTK was founded in 2017 with a commitment to eliminating harsh chemicals and providing a gentle, non-irritating way to restore hair health for softer, shinier strands. As an accessible and affordable choice for salon-quality keratin care, the Just Keratin series is rich in keratin, deeply repairing and nourishing hair, rebuilding damaged fibers, and restoring hair's luster, elasticity and strength. JUSTK's mission is to use cutting-edge hair care technology to keep your hair healthy and strong inside and soft on the outside.