For the past 40 years the Gama Professional mantra has been “to produce professional beauty and styling tools”. Pursuit of this goal has propelled Gama Professional to the forefront of the professional haircare market, producing straighteners and hair dryers through a sales and marketing network covering 50 different countries. The introduction of the new range of all-Italian design professional hair dryers represents yet another milestone in Gama Professional’s ongoing pursuit of technological innovation. No dryer has ever been so light, so hot and so powerful in hairdryer history as the Gama Professional IQ Perfetto. The New intelligence!